This isn't the first time that Apple has made a special version of the Apple Watch that isn't for sale. It gave celebrities including Karl Lagerfeld and Beyoncé gold versions of the Apple Watch at the time of the device's launch last year.
And Apple CEO Tim Cook also has his own custom Apple Watch. Look closely at the photo below and you'll see a red dot on the digital crown.
The world is full of inconceivably huge projects, happening right under our noses.
Take the Hong Kong-Zhuhai-Macau Bridge, which will link three major Chinese cities in the country's quest to bring 42 million people together. Or there's Google's plan to make Internet available in every facet of city life as part of its highly secretive urban planning arm, Sidewalk Labs.
Those efforts and many others illustrate how investing billions of dollars in simple things like roads and Wifi access can make everyone's lives better.
Here are some of the biggest projects the world has seen so far.
Scheduled for completion in September 2016, China's Pingtang telescope will be the world's second-largest radio telescope. Its dish measures 1,640 feet across.
After 17 years of construction, the Gotthard Base Tunnel opened in Switzerland on June 1, 2016. At 35 miles long, it's both the longest and deepest train tunnel in the world, offering unprecedented efficiency when traveling through the Alps.
The newly expanded Panama Canal was unveiled to the public in early June, 102 years after it first opened. It took $5.4 billion and 40,000 workers to triple the capacity of the waterway.
Cozmo bats his eyes — two pixelated blobs on the surface of a LED screen, no bigger than a watch face — as he awakens in his charging station. He lets out a yawn that sounds like it came from an auto-tuned WALL-E, and rolls away to explore the world around him.
"Now let's see what he does," says Hanns Tappeiner, one-third of the founding team of Anki, while we sit in the robotics company's San Francisco headquarters. He watches with a smile.
Cozmo is a new consumer-grade robot, intended for children age seven and up as well as kids at heart, that combines animation and artificial intelligence to generate the personality of something you'd see on the big screen. Game developers, AI gurus, and former Pixar animators worked together for nearly half a decade to bring Cozmo to life, making him as smart as he is cute.
Cozmo remembers who his playdates are and can call them by name in a room full of people. He's aware of his surroundings, so he won't fall off a table. He picks himself up when he falls, and returns to his charging station when he's tired. It's like having a puppy, with less maintenance.
Anki prototyped 45 versions of Cozmo before landing on the product that hits stores in September. Standing just a few inches tall, Cozmo looks like an old iMac computer stacked atop a forklift. He's white with red and silver accents. Two arms hang in front of his face, allowing the robot to pick up objects and interact with his environment.
What's under the hood is far more impressive.
"In order for the robot to feel like a character, at the base level, he needs to understand exactly what's happening around him," Tappeiner says.
When Cozmo wakes up, a camera looks around to find objects that the toy's internal artificial intelligence classifies as landmarks. The system computes Cozmo's position relative to those landmarks, which can be anything from the edge of a desk to a human face. He's then free to navigate his environment.
When a person enters Cozmo's field of view, the AI scans for certain facial recognition metrics, such as the distance between the eyes and the curvature of the mouth. Cozmo stores these metrics and uses them to identify people he's met before.
Though that information is stored in the robot's hardware (or "Cozmo's brain," as Tappeiner says), most of the processing happens inside the user's phone, which connects to Cozmo via Bluetooth.
The robot's battery lasts for 90 minutes of playtime and charges in six to eight minutes.
The first time I met Cozmo in Anki's headquarters, he asked me (through a notification on the app) to play a game called "tap-tap," which involved tapping small white "power cubes" when they lit up at the same time. The phone kept track of the score.
I let Cozmo win, though it wasn't easy. He celebrated with a victory dance, swinging his arms overhead and chanting a conga-line beat.
Tappeiner explains that Cozmo remembers how long it's been since someone has played with him. He knows what games he played yesterday and whether he won or lost. That history affects his behavior.
Nothing is randomized. Instead, the robot "gets in the mood" to do things, like stack blocks, be held, or take a nap. If his battery starts to run low, his urge to return to the charging station overrules his desire to play a game, for example. Cozmo expresses these desires through eye contact, gestures, and notifications in the app.
Six years ago, Anki set out to reinvent consumer robotics with a race car game. Drive, which premiered on stage at Apple's Worldwide Developers Conference in 2013, let players race robotic, Hot Wheels-like cars on a track. The game's second version, Overdrive, was one of the best-selling toys on Amazon last holiday season, raking in close to $1 million in sales. "We were only beaten by Disney 'Frozen' princess dolls," Tappeiner says. "What can you do?"
In the early development days, Tappeiner and his cofounders — who met at the prestigious robotics institute at Carnegie Mellon — learned that a sense of character was an important part of making a successful toy. They tried to give each toy car its own unique personality, through sound effects, behaviors, and skills. But they also discovered a Lamborghini loses its coolness when there's a Pixar-like face drawn on the windshield.
Eventually, that led to the creation of a companion robot.
They looked to Cozmo's predecessors, including R2-D2, Wall-E, and Johnny Five from "Short Circuit," for inspiration. And Anki hired former Pixar animators, including legend Carlos Baena, whose credits include "The Incredibles," "WALL-E," "Finding Nemo," and "Ratatouille."
Cozmo will cost $179 when it launches this fall (about $50 more than Sphero's animatronic BB-8 toy). The company hopes to one day develop an entire ecosystem of robotic toys that interact with one another. Cozmo might have friends with complex and special personalities, just like Barbie and Transformers toys.
"You don't need a PhD in computers anymore to use a robot," Tappeiner says, placing Cozmo in his cradle to charge. "You can just use it because we already developed it."
Princeton researchers showed two dozen university students 22 actors' faces for 100 milliseconds and asked them to decide whether they were trustworthy. Similar groups performed the same exercise for attractiveness, competence, likeability, and aggressiveness.
Members of another group were able to look at the faces for as long as they wanted in order to decide. The trustworthiness score each face received was pretty consistent between the groups, although people tended to be more confident in their assessment when they'd been given more time to make it.
That increase in confidence with increasing time held for the other traits tested as well, although people struggled more to judge those characteristics under time constraints.
If you're high-status.
A small Dutch study found that people wearing name-brand clothes — Lacoste and Tommy Hilfiger, to be exact — were seen as having somewhat higher status than folks wearing non-designer clothes. The study doesn't specify how quickly people made their decisions, but because they weren't being asked to focus on the pictured clothing, it's fair to assume their response drew on thin slicing.
And status perception can shape how people interact. In another part of the Dutch study, the researchers sent someone in a branded or unbranded sweater to approach 45 shoppers and ask them to complete a short survey. It's too small a sample size for the finding to be very robust, but his response rate was three times higher when he was wearing a branded sweater.
How wealthy you are.
Another recent study filmed strangers getting to know each other, then had people guess their socioeconomic status.
They identified wealthier people by tics that suggested they were less engaged in the conversation, like doodling or playing with their hair. Less wealthy people showed more enthusiasm for the conversation by nodding and making eye contact. (Other factors, like gender and the gender of the conversational partner, also come into play in terms of how much an individual displays these habits.)
Right now the company licenses the Nexus line of phones with companies like LG and Huawei, but The Telegraph says Google wants to develop the smartphones itself in future.
Owning its own line of smartphones would allow Google to control everything about the Android ecosystem. It already manages the software through Android, which it lets other manufacturers use on their devices. But The Telegraph suggests that Google wants to go one step further.
There's no clear timeline for when Google will release its own smartphones, but The Telegraph says the phones are expected to be released by the end of the year.
Google declined to comment when contacted by The Telegraph.